AI-powered makeup in Google Meet

October 13, 2025

AI-powered makeup in Google Meet

What’s happening
Last year, we introduced Touch-up in Google Meet on the web to give users more control over their appearance in video calls. We’ve been working to help everyone better express their personal style on every call, and we’re excited to expand the feature with AI-powered makeup.

Now you can choose from 12 new studio makeup looks, with a range of options from a polished, professional touch to a more expressive flair. Your AI-powered makeup remains seamless and untouched—even through everyday movements like sipping your coffee or touching your face. Below, you can see the feature’s product lead Daniela demonstrate how AI-powered makeup matches her unique features and remains natural-looking when she moves.

Getting started
Admins:

• There is no admin impact or action required.

End users:

• This feature will be off by default and can be enabled by the user. Visit the Help Center to learn more about Makeup for your account.
• You can pick from one of 12 options in the main collection, and they’re usable on web or on mobile. Your preferences are saved for your next meeting.